In UAE, 99.9% of households have internet access, which has a great impression on everything from having access to information to ordering groceries online for the kitchen.
Not only the common lives the internet has influenced the businesses in UAE also. Now, most of the customers prefer to order online from services to the staff, and most of these come from these households irrespective of their profession.
It proves one thing for business growth: brick-and-mortar shops or stores are not enough as they must have an online presence. A website can help with it.
It doesn’t matter if it is simple web development or ecommerce web development in UAE. But by considering all the facts, it has become a necessity to have a strong web presence.
If you are also one of the business owners who is looking to develop a professional website for business in UAE, then here we have created an article as a firsthand guide containing steps and other crucial information. It will help you to build your own website.
Let’s start with it!
It is the right time to look at some important web development statistics in United Arab Emirates, so you have a clear view of how it is worth investing in web development in 2024.
These key stats directly or indirectly indicate how important it is to have a website for business. There are multiple opportunities you can unlock to have a great business.
Now, it’s time to know the steps that you need to take to create a business website. So, here are these.
Your website will be your online front face for your business, and it will be your virtual visiting card, as most businesses are doing now these days. Suppose you are planning to start an ecommerce business; then a website will be your store and connect you with the customers.
So, define your objective first. Whether you want to create an informational website or an ecommerce website, you must be firm with your idea, like- how it will help your users to solve their challenges or make their journey smooth from inquiry to purchase.
The second important step is to decide on the domain name. It will be your identity on the internet among millions of websites. Especially when you are going to create a website for a small business, it is so important.
What you can do is first think about the name that is easy to remember and represents your brand identity.
Once it is decided, the next step is to think about TLD (top-level domain), which is a suffix at the end of domain names such as .com, .co, .biz or more. You can also choose it as per your location, such as .nyc, .miami, .london, and others.
One thing you need to take care of is that you do not choose a domain name already taken and that you can check it before registering it at domain registrars such as GoDaddy, Squarespace, HostGator, or others.
Once you have decided on a unique domain name, then it’s time to protect it via registration. Once you register it, another can’t use it, and you have copyrighted your domain name.
You can do it by paying the required amount to any one of the domain registrars that exist. Some popular domain registrars are:
Every website in this world is hosted somewhere else based on the needs; some prefer dedicated hosting, and some prefer shared hosting as per choice.
However, being a small business, using a shared web host is the right idea as it is less expensive than dedicated web hosting.
Now, half of the battle you have already won after performing steps 1–4. The major remaining task is to develop the website. It can be done in two ways: by using a web builder or by hiring web developers in the UAE. Both options have their advantages. So, let’s read about these.
The key advantage of website builders is that you do not require any coding expertise using drag-and-drop features. On a web page, you can add a content section, inquiry forms, an image gallery, and others.
It helps in developing web pages faster. Some of the best examples of website builders are WordPress, WooCommerce, GoDaddy, and Squarespace.
But there are certain limitations with it, such as – you must have prior experience in using it, and it is suitable for only websites containing two or three web pages. Sometimes, it is also complex to set the menu or integrate any plugin or required API.
If you create the best user experience with your website, then hiring experts is perfect. Hire a web development company in Dubai and leverage the customization.
With website builders, you can implement limited customization, but with web developers, you will have the upper hand to do it. In a web development company, you can hire a team of experts, including designers, quality analysts, and a project manager.
The whole team will work dedicatedly on your project until it is fully functional and deployed. The point to remember is always to hire web developers from a reputed web development company because they ensure high quality, transparency, cost-effectiveness, and confidentiality of your project.
Suppose you are developing the website for only informational purposes. In that case, it is fine, but if you want to use it for ecommerce business, then you might require some plugins or APIs such as in-app communication, payment gateway integration, and others.
So, make a list of useful integration and integrate it with the help of experts you have hired from a web development company in UAE.
Once the website is ready, the next step is testing your website to find out the bugs and eliminate them before its launch. The best way is to check each function and feature of a website, test its UI/UX, test and optimize the website for different browsers, and more.
One of the best ideas is to test it on the real conditions that a customer experiences while using a website. Once the rigorous testing is done, it’s time to launch your website.
But your quest does not end here. There are other activities you also need to do to make your website worthwhile for your business. Do you want to know? Let’s move to the next steps….
The sole purpose of your website is to reach a target audience, boost your sales, and grow your business. But developing a website is not enough; you have to promote it using digital techniques.
Here, I am directly referring to you to promote your website using social media marketing and Search Engine Optimization. The biggest reason is that both techniques will help you to reach the desired customers in an easy way as the majority of the population in UAE (99%) has access to the internet.
Here, you need to design your digital marketing and content marketing strategy for better visibility in SERP rankings.
Website maintenance is an activity that you need to be strict about on a regular basis. It will help you to keep your website seamless across its execution, stay updated with the trends, and deliver the best service experience to your customers.
It is the dream of every business owner to have a strong presence among competitors, and a website can help with it. So, if you are looking to create a business website, then there are some common mistakes you need to avoid.
Most of the failed business or corporate business websites have one thing in common, and that is poor or complex design layout. Most users love to access websites that have interactive UI, soothing graphics, and seamless navigation across the web pages.
Usually, slow-loading websites are like a nightmare to users when they need to access the website for immediate information. It also affects the search engine rankings, so take all measures to make your website loading speed fast, that is, from image or graphics optimization to whole website optimization.
Over 90% of users use mobile devices to access the internet, and there are 4.28 billion active mobile users. If a website’s mobile friendliness is high, then the chances to connect with a large audience are high.
So, when your website is ready, and you are going to test it, then put it on the top priority to test the website’s mobile friendliness.
It is one of the things that can improve the user experience, so your website’s navigation must be easy and smooth. The users must navigate easily from the home page to the other sections or web pages of the websites.
Although it is a major task after you develop your website, it is much more important than others. Whether it is an ecommerce or service-providing website, the user will also seek the right information at the time. So, your website must contain content that matches the intention of the users.
Everybody in this world is concerned about their online security and data privacy, especially internet users. So, while developing the website for your business in UAE, invest in data security privacy measures to make your site secure.
Related: Top 13 eCommerce Development Companies in UAE
Developing a website for business in the UAE is the perfect and right choice if you are looking for business growth. But the results will depend on how you are going to develop it.
So, in this blog, you have taken all critical steps to build a professional website for business purposes. Still, if you want to know more, then the best way is to consult with an experienced web development company in UAE.
While consulting with them, you can clear your doubts more than you think needs to be solved.
You can also contact us with your queries as we are one of the reputable web development companies in UAE, having over 13+ years of experience in providing web development services to clients from almost all types of industries.
It would be our immense pleasure to assist you with what will be suitable for your business website.